Social Media Workshop - March 2020
YouTube is one of the worlds biggest platforms for advertisers. Learn how to advertise to maximize your exposure and set yourself apart. Topics covered include:
- Ad formats
- How to create ads
- Best practices
Presented by Sofya Elperin-Smirnov, Elperin Consulting
Sofya Elperin-Smirnov is the owner/consultant of Elperin Consulting.
Her specialty is local small business. Sofya offers digital marketing training, consulting and full marketing management. She is an expert in paid search ads, email marketing, social media, content creation, website optimization and all digital and traditional marketing channels. She has been working in marketing and advertising for over 15 years. She started out at ad agencies in NYC and in recent years startups in Bay Area. Her passion is helping small business owners meet their business goals through marketing.